The Open is gearing up for an exciting return to Royal Birkdale from July 12-19, 2026, where golf enthusiasts will witness the 154th edition of this prestigious championship. With a rich history and a commitment to celebrating both the sport and the community, this year’s event promises to be memorable.
Among the notable figures in the golfing world, Haotong Li stands out as a remarkable talent. He made headlines during his debut at The Open in 2017, finishing third and recording a stunning final-round score of 63—the lowest major round by a Chinese golfer. His journey has inspired many, and as he prepares for the upcoming championship, fans eagerly anticipate his performance.
This year, the excitement extends beyond the greens with the introduction of a cocktail competition, sponsored by Ben Lomond Gin, which has been the official gin of The Open since 2023. The campaign invites both professional and amateur bartenders to create unique cocktails inspired by their personal stories and experiences. “Our official serve of The Open campaign has been hugely successful in the past, and we’re excited to open it up even further this year by inviting both professional bartenders and those with a passion for mixology to take part,” said Elsie Cinnamond, a representative from Ben Lomond Gin.
Participants can submit their cocktail creations through a dedicated portal, with the winner receiving VIP tickets to the championships and a cash prize. This initiative not only celebrates the art of mixology but also fosters a sense of community among participants. “Taste is obviously important, but at Ben Lomond Gin we believe the greatest serves come with a great story, and we are always excited to hear the inspiration behind each cocktail,” Cinnamond added.
The Open has a storied history, and Royal Birkdale has hosted the championship multiple times, making it a beloved venue for golfers and fans alike. The anticipation for the 2026 event is palpable, as spectators look forward to witnessing the skill and determination of top golfers, including past champions like Jordan Spieth and Rory McIlroy, who have left their mark on this prestigious tournament.
As the event approaches, the community is buzzing with excitement, and local businesses are gearing up to welcome visitors. The cocktail competition adds a unique twist, engaging not just golf fans but also those who appreciate the culinary arts. It’s a celebration of creativity and passion that reflects the spirit of The Open.
With the dates set and preparations underway, the countdown to The Open at Royal Birkdale has officially begun. As bartenders finalize their cocktail submissions, golf fans eagerly await the chance to see their favorite players in action. Details remain unconfirmed, but the energy surrounding this event is undeniable, promising an unforgettable experience for all involved.