“The increase in ticket prices remains far too small to offset the rise in costs,” said Pascal de Izaguirre, reflecting the airline’s challenges in navigating the current economic landscape.

In March 2026, Air France raised flight prices by up to €50 as a response to soaring fuel costs, which now account for 45% of airlines’ operating expenses, a significant jump from the previous 25%. This adjustment comes as the airline industry grapples with the financial repercussions of the ongoing Middle East crisis, which has driven fuel and kerosene prices higher.

Starting in April 2026, an additional €50 surcharge will be applied to long-haul round-trip tickets in both economy and premium economy classes. This means that over the past two months, the total increase on long-haul flights has reached an average of €100. Short- and medium-haul tickets will see a more modest increase of around €10.

Air France’s low-cost subsidiary, Transavia, is also implementing similar price hikes, indicating a broader trend across the airline sector. However, passengers who have already purchased their tickets will not face any additional fees due to these increases.

On a more positive note, Air France is enhancing its Business Class offerings. Nina Métayer, the World’s Best Pastry Chef in 2023, has designed new desserts aimed at elevating the travel experience. “I designed these desserts to be true travel companions. I’ve created rich yet light pastries to take travellers on a sensory journey, whilst evoking the charm of faraway destinations,” Métayer shared.

These new desserts, including a raspberry and coconut creation and a lemon verbena delight, will be featured on the Business Class menu, which is curated by three-Michelin-starred chef Régis Marcon. Passengers in Business Class can also pre-select their main course up to 24 hours before departure, a move aimed at reducing food waste.

As Air France navigates these changes, the focus remains on maintaining quality service while addressing the financial realities of rising operational costs. The airline’s commitment to using French-origin ingredients for meat, dairy, and eggs in its menus further emphasizes its dedication to quality and sustainability.

With these developments, Air France is not only adjusting its pricing strategy but also enhancing the overall travel experience for its passengers, aiming to balance cost pressures with customer satisfaction.

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Key moments

In a heartening development for football fans across the UK and Ireland, UEFA has announced that it will broadly freeze ticket prices for Euro 2028. This decision comes as a relief to many, particularly in England, Scotland, Wales, and the Republic of Ireland, where the tournament will be hosted. The announcement was made amid growing anticipation for the event, which promises to be a celebration of football and community spirit.

As part of this initiative, UEFA revealed that 40% of the tickets will be allocated to the two most affordable ‘Fans First’ categories. This means that fans can expect to see tickets priced below £30 and £60, similar to the cheapest group stage tickets for Euro 2024, which were set at 30 euros (£26) and 60 euros (£52). With approximately three million tickets available for Euro 2028, this allocation aims to ensure that football remains accessible to all supporters.

The commitment to affordability is particularly significant when compared to FIFA’s pricing strategy for the upcoming 2026 World Cup, where the cheapest group-stage tickets were originally priced at $220 (£167). Fans could potentially attend all three group games at Euro 2028 for the price of one category three World Cup ticket, making this tournament a more inclusive option for many.

Both Northern Ireland and the Republic of Ireland are focusing on Euro 2028 after failing to qualify for the upcoming World Cup. This renewed focus has sparked excitement among fans and players alike. Felix Healy, a prominent figure in Northern Irish football, expressed optimism, stating, “Northern Ireland’s young guns can come of age and fire at Euro 2028.” This sentiment reflects a broader hope that the tournament will provide a platform for emerging talents to shine.

Heimir Hallgrímsson, the manager of the Republic of Ireland, echoed this enthusiasm, noting, “Where we are now is in a much better place than when we started.” His comments highlight the progress made by the team and the importance of fan support in their journey. He added, “We always need a lift from the fans, no matter what,” emphasizing the role of community in the sport.

The next two years promise plenty of drama, growth, and, perhaps, redemption for both teams eager to write a new chapter in their footballing history. As preparations ramp up, local communities are already buzzing with excitement, looking forward to the matches that will bring people together in celebration of the beautiful game.

With UEFA’s commitment to keeping ticket prices low and ensuring a significant portion of tickets are available for fans, Euro 2028 is shaping up to be a tournament that prioritizes accessibility and community engagement. As the event approaches, fans across England, Scotland, Wales, and the Republic of Ireland can look forward to an unforgettable experience that celebrates not just football, but the spirit of unity and togetherness.

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